It seems worth it to me for EA to direct at least a fraction of its current reserves toward accomplishing smallish, tangible goals, to help create an image of legitimacy to the general public and increase the chances of continuing to attract funding in the future.
It seems worth it to me for EA to direct at least a fraction of its current reserves toward accomplishing smallish, tangible goals, to help create an image of legitimacy to the general public and increase the chances of continuing to attract funding in the future.