In your opinion, how many weeks before the event would get 80% of the value of knowing two years in advance?
I think the peak of value could be around the 4-6 months mark.
Some examples of events I was involved in:Agri-Food Innovation Summit:June—first public look at speakers / program publishedAug—full agenda and all speakers confirmedNov—eventFood Frontier:May—speakers and program announcedOct—eventToo far out and it’s hard to know what your priorities might be, lock-in risk etc.
In your opinion, how many weeks before the event would get 80% of the value of knowing two years in advance?
I think the peak of value could be around the 4-6 months mark.
Some examples of events I was involved in:
Agri-Food Innovation Summit:
June—first public look at speakers / program published
Aug—full agenda and all speakers confirmed
Nov—event
Food Frontier:
May—speakers and program announced
Oct—event
Too far out and it’s hard to know what your priorities might be, lock-in risk etc.