Relatedly, how does one guard against the risk of viewers feeling good about themselves for watching / feeling they did their part by watching a video? If the viewer walks away from the video feeling like that, and takes no action, they may be less likely to do something actually meaningful because they feel they “did their part” by becoming educated / causing a few cents to go to Beast Philanthropy’s work. Thus there is at least some possibility that watching the video was net negative!
Relatedly, how does one guard against the risk of viewers feeling good about themselves for watching / feeling they did their part by watching a video? If the viewer walks away from the video feeling like that, and takes no action, they may be less likely to do something actually meaningful because they feel they “did their part” by becoming educated / causing a few cents to go to Beast Philanthropy’s work. Thus there is at least some possibility that watching the video was net negative!