Thanks Mauricio—I think we are in roughly the same place here :-)
I especially like the idea of groups testing outreach and rebalancing on the results.
To be clear, I would expect most student groups to continue to prioritise non-giving outreach and I think that’s great—it’s likely impactful and it offers variety, and an entry point for low income students, which is super important.
Our concern is the number of groups doing no giving outreach at all. If every group did their existing programming, but added a giving session each semester (or a pledge drive), we’d be delighted!
Thanks Mauricio—I think we are in roughly the same place here :-)
I especially like the idea of groups testing outreach and rebalancing on the results.
To be clear, I would expect most student groups to continue to prioritise non-giving outreach and I think that’s great—it’s likely impactful and it offers variety, and an entry point for low income students, which is super important.
Our concern is the number of groups doing no giving outreach at all. If every group did their existing programming, but added a giving session each semester (or a pledge drive), we’d be delighted!