Thanks for sharing. I just started at Microsoft and will be reaching out to the mailing list to see how I can get involved.
One question / note:
Putting up posters across our large campus and dozens of building was both a lot of work and didn’t seem to get people to look into EA more.
Did you actually measure how many people took some action based on the posters? For example, by putting a URL that went to a web page with analytics?
If not, you might try that.
Sometimes it’s a bit counter-intuitive what things work. For example, from Rationally Speaking, I learned
that yard signs are probably an order of magnitude or two more cost- effective—honestly, between two to three is my 25 to 75 interval—more effective than the canvassing.
Prior to hearing that I’d assumed they were a big waste of money. So the same might be true of posters in Microsoft buildings.
Thanks for sharing. I just started at Microsoft and will be reaching out to the mailing list to see how I can get involved.
One question / note:
Did you actually measure how many people took some action based on the posters?
For example, by putting a URL that went to a web page with analytics?
If not, you might try that.
Sometimes it’s a bit counter-intuitive what things work. For example, from Rationally Speaking, I learned
Prior to hearing that I’d assumed they were a big waste of money. So the same might be true of posters in Microsoft buildings.