We have bought 1500 copies of IABIED in Russian; over the past few days, sent emails to 1700 winners of olympiads who have previously received HPMOR from us offering the new book; and already shipped 173 copies to them (+ sent 43 e-books)
This seems to me to be an obviously very good use of resources; spending more time on it than necessary to organize it doesn’t, though. If you think we should measure anything in particular lmk! By default we ask people to fill out a feedback form a while after they receive the books where we ask things but that’s not very central and the actual longterm impact is somewhat tricky to measure.
That makes sense, thanks for sharing. In your post on your HPMOR campaign, you describe asking questions like how much recipients liked the book and how much it influenced them, and I’m guessing you’re asking similar questions here. Since you asked, I think it could be valuable to also ask the recipient to briefly describe if reading the book caused them to take some action they would otherwise have not taken, whether that’s taking a particular job or something smaller. If you do end up publishing a write-up of this IABIED campaign once it’s concluded, I’d be interested to read it!
We have bought 1500 copies of IABIED in Russian; over the past few days, sent emails to 1700 winners of olympiads who have previously received HPMOR from us offering the new book; and already shipped 173 copies to them (+ sent 43 e-books)
Good luck! What outcomes are you planning to measure?
Thanks!
This seems to me to be an obviously very good use of resources; spending more time on it than necessary to organize it doesn’t, though. If you think we should measure anything in particular lmk! By default we ask people to fill out a feedback form a while after they receive the books where we ask things but that’s not very central and the actual longterm impact is somewhat tricky to measure.
That makes sense, thanks for sharing. In your post on your HPMOR campaign, you describe asking questions like how much recipients liked the book and how much it influenced them, and I’m guessing you’re asking similar questions here. Since you asked, I think it could be valuable to also ask the recipient to briefly describe if reading the book caused them to take some action they would otherwise have not taken, whether that’s taking a particular job or something smaller. If you do end up publishing a write-up of this IABIED campaign once it’s concluded, I’d be interested to read it!