Great, thanks for your and Peter’s comments. My guess would also be that these things are more helpful for getting specific actions by people who already agree (e.g. getting people to become advocates) than persuasion since in the context of charitable giving most people are already persuaded it’s a good idea.
Yup, these things are helpful from moving people from agreeing in the abstract—thinking it’s a good idea—to taking active steps to help, namely donating their money, time, expertise, social capital, etc.
Great, thanks for your and Peter’s comments. My guess would also be that these things are more helpful for getting specific actions by people who already agree (e.g. getting people to become advocates) than persuasion since in the context of charitable giving most people are already persuaded it’s a good idea.
Yup, these things are helpful from moving people from agreeing in the abstract—thinking it’s a good idea—to taking active steps to help, namely donating their money, time, expertise, social capital, etc.