Executive summary: Tests promoting impactful vegan speeches on social media in low-income countries had promising initial results for reach and engagement, but follow-up surveys failed to confirm speeches inspired more veganism. Advice sought on further testing impact.
Key points:
Promoted speeches by Ed and Gary on Facebook to target groups in the Philippines and worldwide.
Initial metrics (watch time, reactions, completion rate) seemed very cost-effective.
But later attempts to survey impact did not confirm speeches inspired more veganism.
Tried asking for comments, surveys with and without incentives—little useful response.
Also tried linking to outside website to track engagement—minimal time spent.
Initial promise indicates more testing could be worthwhile, but impact remains unconfirmed.
Seeking advice on better methods to test if speeches drive vegan adoption.
This comment was auto-generated by the EA Forum Team. Feel free to point out issues with this summary by replying to the comment, andcontact us if you have feedback.
Executive summary: Tests promoting impactful vegan speeches on social media in low-income countries had promising initial results for reach and engagement, but follow-up surveys failed to confirm speeches inspired more veganism. Advice sought on further testing impact.
Key points:
Promoted speeches by Ed and Gary on Facebook to target groups in the Philippines and worldwide.
Initial metrics (watch time, reactions, completion rate) seemed very cost-effective.
But later attempts to survey impact did not confirm speeches inspired more veganism.
Tried asking for comments, surveys with and without incentives—little useful response.
Also tried linking to outside website to track engagement—minimal time spent.
Initial promise indicates more testing could be worthwhile, but impact remains unconfirmed.
Seeking advice on better methods to test if speeches drive vegan adoption.
This comment was auto-generated by the EA Forum Team. Feel free to point out issues with this summary by replying to the comment, and contact us if you have feedback.