Doesn’t GiveWell already run a lot of Google Adwords? How well do those do?
Valuable to find out. Does anyone here know them well enough to ask? Or is it on their site?
In 2013, 287,822 (28%) of GiveWell’s website visitors came from Adwords http://blog.givewell.org/2014/03/19/givewell-annual-review-for-2013-details-on-givewells-money-moved-and-web-traffic/
Thanks, I look forwards to reading that. I’ve heard that GiveWell have said that they haven’t found AdWords very worthwhile however—does that fit with your impression?
Valuable to find out. Does anyone here know them well enough to ask? Or is it on their site?
In 2013, 287,822 (28%) of GiveWell’s website visitors came from Adwords http://blog.givewell.org/2014/03/19/givewell-annual-review-for-2013-details-on-givewells-money-moved-and-web-traffic/
Thanks, I look forwards to reading that. I’ve heard that GiveWell have said that they haven’t found AdWords very worthwhile however—does that fit with your impression?