A lot of what makes copy impactful (not in the EA sense of the word) has to do with language-specific sounds and connotations, so I don’t think I can be of much help.
That being said, I wonder if you could come up with something that plays off of the immediacy of the pandemic as a tail risk that is actually quite palpable, and how AI poses a similar risk profile.
Sorry potentially dumb question but are the slogans written in english?
No, they will be in Bulgarian!
A lot of what makes copy impactful (not in the EA sense of the word) has to do with language-specific sounds and connotations, so I don’t think I can be of much help.
That being said, I wonder if you could come up with something that plays off of the immediacy of the pandemic as a tail risk that is actually quite palpable, and how AI poses a similar risk profile.