I found consistent advice that the typical forms of corporate fundraising require the charity to have something worth offering to the company, such as an ability to reach a valuable audience through (for example) prominently sponsoring a charity event.
This is pretty interesting. Givewell spends a lot of time thinking about effective giving; I wonder what an effective charity event looks like?
This is pretty interesting. Givewell spends a lot of time thinking about effective giving; I wonder what an effective charity event looks like?
The idea in this advice is that the company would sponsor a charity event like a big walk or dinner that the charity does, likely for fundraising.