These materials should be useful for peer-to-peer fundraising as well.
To pick an example from a mainstream charitable context, Macmillan Cancer Support produce materials which explain what cancer is, why it is a problem and how they (Macmillan) tackle it (something close to their theory of change). These materials are mostly designed for peer-to-peer fundraising, but would also be useful for me if I wanted to promote Macmillan in a corporate fundraising case as well.
These materials should be useful for peer-to-peer fundraising as well.
To pick an example from a mainstream charitable context, Macmillan Cancer Support produce materials which explain what cancer is, why it is a problem and how they (Macmillan) tackle it (something close to their theory of change). These materials are mostly designed for peer-to-peer fundraising, but would also be useful for me if I wanted to promote Macmillan in a corporate fundraising case as well.
http://be.macmillan.org.uk/be/default.aspx
(Disclosure—I’m the management consultant Tom is referring to in the opening post)