“lightcone ea” → other lightcone groups first, though it does get mentioned (not linked) on first page
“lightcone berkeley” → 3rd option
“lightcone longtermism” → ding ding ding
“lightcone infrastructure” → ding ding ding
and i think lightcone is a great name! so we’ll probably have problems w/ SEO but also if it’s not something that could draw in newbies (“will macaskill”, “ea” (oof, still can’t beat Electronic Arts), or “precipice book”) we probably shouldn’t axe a decent name because of that.
yeah, if there are secondary filter words, seems fine. though harvard houses have the advantage of notoriety
quick non-exhaustive duckduckgoing (less google optimization)
“prospect harvard” → https://www.hsph.harvard.edu/prospect/ and https://psll.bwh.harvard.edu/prospect/
“prospect harvard square” → no strong signal. SEO friendly.
“prospect cambridge” → cambridge dictionary and prospect st stuff.
“prospect office” → location dependent w/ collisions in NYC but not many in Boston (tho some dental offices)
“prospect office cambridge” → dental group, other misc stuff. SEO friendly.
but probably closer to the question of “does it matter” is to do the same searches w/ lightcone
“lightcone” → wiki for light cone, other stuff
“lightcone offices” OR organization OR company → https://lightcone.org/en, https://lightcone.com/, etc. but it does show up! (including this because they seem like likely guesses at a second word)
“lightcone ea” → other lightcone groups first, though it does get mentioned (not linked) on first page
“lightcone berkeley” → 3rd option
“lightcone longtermism” → ding ding ding
“lightcone infrastructure” → ding ding ding
and i think lightcone is a great name! so we’ll probably have problems w/ SEO but also if it’s not something that could draw in newbies (“will macaskill”, “ea” (oof, still can’t beat Electronic Arts), or “precipice book”) we probably shouldn’t axe a decent name because of that.
Yeah, I guess it’s not clear how important SEO is. We can also just tell people the address!