Turning the current negative feedback loop (donors give based on “warm glow”, not impact-> charities dis-incentivized to gather/provide meaningful impact info->donors who want impact info can’t find it and give based on warm glow) into a positive feedback loop (donors give based on impact-> charities incentivized to achieve/measure/report impact->easier for donors to conduct better analysis).
More generally, drastically shifting incentives people face re: EA behavior (giving effectively, impact-based career decisions, keeping robots from killing us, etc.)
Turning the current negative feedback loop (donors give based on “warm glow”, not impact-> charities dis-incentivized to gather/provide meaningful impact info->donors who want impact info can’t find it and give based on warm glow) into a positive feedback loop (donors give based on impact-> charities incentivized to achieve/measure/report impact->easier for donors to conduct better analysis).
More generally, drastically shifting incentives people face re: EA behavior (giving effectively, impact-based career decisions, keeping robots from killing us, etc.)