Would be super interested to see the results of some of these RCTs / AB tests. Were any of them published apart from the Lime SMS study? We’re looking for great examples of learning orgs that do this and some studies from 1AF would be a great motivator/example.
Would be super interested to see the results of some of these RCTs / AB tests. Were any of them published apart from the Lime SMS study? We’re looking for great examples of learning orgs that do this and some studies from 1AF would be a great motivator/example.