It seems like organizing the events itself will be another large difficulty. I understand that previous EA summits required a fairly large push from Leverage; I’m guessing Tyler Alterman will be able to command at least some of the same resources, but potentially not all of them (at least, that’s what I infer from him explicitly being in charge and not Geoff Anders). Meanwhile, if costs are lower, the events could be even larger and more difficult to organize, especially for those without such extensive experience as Leverage.
There’s no doubt that EA Global is an ambitious project and I agree that the size and scope of the plan creates an opportunity for failure. But, I have a few tricks up my sleeve that make me think this is manageable: 1) we’re planning to hire an event planner to help with coordination and logistics, freeing up more of my time to focus on strategy and marketing; 2) I’ve been consulting with Nevin and Cathleen regularly and am benefiting from their experience; 3) We’ve scaled down some aspects of the events themselves which will reduce the number of components that might go wrong.
There’s no doubt that EA Global is an ambitious project and I agree that the size and scope of the plan creates an opportunity for failure. But, I have a few tricks up my sleeve that make me think this is manageable: 1) we’re planning to hire an event planner to help with coordination and logistics, freeing up more of my time to focus on strategy and marketing; 2) I’ve been consulting with Nevin and Cathleen regularly and am benefiting from their experience; 3) We’ve scaled down some aspects of the events themselves which will reduce the number of components that might go wrong.