Clarification: by not changing biases, I meant ‘don’t try to change intuitive society bias such as valuing cuteness’ for effectiveness, but rather work with them to our advantage. E.g. if I was raising money for animals, maybe don’t pick a cockroach. You could- to get the shock factor and some uniqueness/bust stereotypes- but you are climbing an uphill battle when bigger wars are needed.
Clarification: by not changing biases, I meant ‘don’t try to change intuitive society bias such as valuing cuteness’ for effectiveness, but rather work with them to our advantage. E.g. if I was raising money for animals, maybe don’t pick a cockroach. You could- to get the shock factor and some uniqueness/bust stereotypes- but you are climbing an uphill battle when bigger wars are needed.