Thanks Ben! An earlier version of our strategy had a target timeline for achieving the BHAG, but we decided to delete it after receiving feedback that it’s generally better for BHAGs not to have a specific timeline attached (e.g. given the large uncertainty and as it wouldn’t really add much on top of the 1-3 year targets which we have set internally). However, if you pushed me, I’d personally say ballpark 10-15 years :).
This is cool, I like BHAGs in general and this one in particular. Do you have a target for when you want to get to 1M pledgers?
Thanks Ben! An earlier version of our strategy had a target timeline for achieving the BHAG, but we decided to delete it after receiving feedback that it’s generally better for BHAGs not to have a specific timeline attached (e.g. given the large uncertainty and as it wouldn’t really add much on top of the 1-3 year targets which we have set internally). However, if you pushed me, I’d personally say ballpark 10-15 years :).