Accepting that this campaign was debatable ex-ante and disappointing ex-post, I think it’s helpful to view it in the context of the broader reality:
Given the dire[1] status quo, I am generally grateful when thoughtful, conscientious actors like FarmKind take the initiative to try new approaches in the hope of unlocking positive change for animals. Although this campaign didn’t achieve its aims, it’s good to see that it generated some useful lessons—and, most importantly, I hope the harsh reaction won’t unduly discourage future attempts to test new ideas.
Accepting that this campaign was debatable ex-ante and disappointing ex-post, I think it’s helpful to view it in the context of the broader reality:
Given the dire[1] status quo, I am generally grateful when thoughtful, conscientious actors like FarmKind take the initiative to try new approaches in the hope of unlocking positive change for animals. Although this campaign didn’t achieve its aims, it’s good to see that it generated some useful lessons—and, most importantly, I hope the harsh reaction won’t unduly discourage future attempts to test new ideas.
Factory farming is arguably the moral atrocity of our time, and still getting worse despite current best efforts