Also, there is a ton of research on this topic. For most “emotionally-driven donors” the evidence suggests that we cannot shift their donation decisions at all. http://www.hopeconsulting.us/moneyforgood
I see your point and definitely agree on the importance of not becoming a movement focused on its own growth. However, I think an equally important concern is that the movement should include a truly diverse array of viewpoints and values, which may include people who value emotion more highly. Also, emotionally-driven/logic-driven is a spectrum, and in my experience EAs tend to be on the extreme side of logic driven. So appealing to more emotionally-driven donors may really mean appealing to donors closer to the middle of that spectrum.
Also, there is a ton of research on this topic. For most “emotionally-driven donors” the evidence suggests that we cannot shift their donation decisions at all. http://www.hopeconsulting.us/moneyforgood
I see your point and definitely agree on the importance of not becoming a movement focused on its own growth. However, I think an equally important concern is that the movement should include a truly diverse array of viewpoints and values, which may include people who value emotion more highly. Also, emotionally-driven/logic-driven is a spectrum, and in my experience EAs tend to be on the extreme side of logic driven. So appealing to more emotionally-driven donors may really mean appealing to donors closer to the middle of that spectrum.