Two points that I think are important that I would add to summary bot: 7. Good through ownership, not operations- unlike other forms of social enterprise, Profit for Good achieves impact through who owns the business (functionally, charities), not through how it operates, thus does not negatively affect the operations of the business 8. Prudent reinvestment allowed/​encouraged by the model- A key misconception is that Profit for Good growth is limited by donations that could be reinvested instead of donated. But when there is a profit-lock to charities, a business can reinvest even 100% of its profits and this reinvestment goes to the benefit of the charity owners. Thus the PFG model allows the same prudent financial choices that normal businesses can do.
Two points that I think are important that I would add to summary bot:
7. Good through ownership, not operations- unlike other forms of social enterprise, Profit for Good achieves impact through who owns the business (functionally, charities), not through how it operates, thus does not negatively affect the operations of the business
8. Prudent reinvestment allowed/​encouraged by the model- A key misconception is that Profit for Good growth is limited by donations that could be reinvested instead of donated. But when there is a profit-lock to charities, a business can reinvest even 100% of its profits and this reinvestment goes to the benefit of the charity owners. Thus the PFG model allows the same prudent financial choices that normal businesses can do.