Generally agree, especially the emphasis on cognitive processes as partial determinants of taste. Also interesting to think more about the limitations of other sensory measurement approaches, although I find myself somewhat less skeptical (and less informed). Iām also pro-big taste test! Do you have any insight into why human taste testing in the alt protein industry has been so limited for so long? Thoughts on how these massive taste tests should be designed?
Generally agree, especially the emphasis on cognitive processes as partial determinants of taste. Also interesting to think more about the limitations of other sensory measurement approaches, although I find myself somewhat less skeptical (and less informed). Iām also pro-big taste test! Do you have any insight into why human taste testing in the alt protein industry has been so limited for so long? Thoughts on how these massive taste tests should be designed?