Some of my research (past and ongoing) aims to address this.
See innovationsinfundraising.org for a broad overview (not just effective, but aiming in that direction).
Our project “Increasing effective charitable giving: The puzzle, what we know, what we need to know next” is not only about small behavioral nudges, but it certainly gets at this.
My own recent impressions (and perhaps a growing consensus) is that nudges may have been a bit oversold in some domains. But I still see potential.
Some of my research (past and ongoing) aims to address this.
See innovationsinfundraising.org for a broad overview (not just effective, but aiming in that direction).
Our project “Increasing effective charitable giving: The puzzle, what we know, what we need to know next” is not only about small behavioral nudges, but it certainly gets at this.
My own recent impressions (and perhaps a growing consensus) is that nudges may have been a bit oversold in some domains. But I still see potential.