Executive summary: The Humane League UK (THL UK) seeks £100,000 in its 2025 match giving appeal to close a £290,000 funding gap and sustain campaigns holding corporations accountable for animal welfare commitments, especially those affecting chickens and hens, to prevent backsliding on progress and maintain long-term impact.
Key points:
THL UK faces a £290k funding shortfall for April 2025–March 2026 as U.S. grants decrease and major funders shift priorities, making UK fundraising essential for stability.
Extra funds would support corporate accountability campaigns pushing firms to fulfill cage-free and Better Chicken Commitment (BCC) pledges, especially adoption of slower-growing breeds.
Of 77 cage-free commitments due in 2025, 85% are already fulfilled; only Waitrose and M&S have fully met BCC breed standards.
The 2025 match giving appeal runs 24 Nov–2 Dec with £50k in matching funds; monthly gifts qualify for 12 months of matching.
THL UK’s advocacy has contributed to 4⁄5 hens in the UK now being cage-free and is estimated by ACE to help 11 egg-laying hens or 46 broiler chickens per dollar spent.
Donations to THL UK directly support UK policy and legal work barred from U.S. funds and may qualify for 25% Gift Aid for UK donors.
THL is ACE-recommended for effectiveness, with a long-term vision to end the worst abuses of farmed animals by 2050.
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Executive summary: The Humane League UK (THL UK) seeks £100,000 in its 2025 match giving appeal to close a £290,000 funding gap and sustain campaigns holding corporations accountable for animal welfare commitments, especially those affecting chickens and hens, to prevent backsliding on progress and maintain long-term impact.
Key points:
THL UK faces a £290k funding shortfall for April 2025–March 2026 as U.S. grants decrease and major funders shift priorities, making UK fundraising essential for stability.
Extra funds would support corporate accountability campaigns pushing firms to fulfill cage-free and Better Chicken Commitment (BCC) pledges, especially adoption of slower-growing breeds.
Of 77 cage-free commitments due in 2025, 85% are already fulfilled; only Waitrose and M&S have fully met BCC breed standards.
The 2025 match giving appeal runs 24 Nov–2 Dec with £50k in matching funds; monthly gifts qualify for 12 months of matching.
THL UK’s advocacy has contributed to 4⁄5 hens in the UK now being cage-free and is estimated by ACE to help 11 egg-laying hens or 46 broiler chickens per dollar spent.
Donations to THL UK directly support UK policy and legal work barred from U.S. funds and may qualify for 25% Gift Aid for UK donors.
THL is ACE-recommended for effectiveness, with a long-term vision to end the worst abuses of farmed animals by 2050.
This comment was auto-generated by the EA Forum Team. Feel free to point out issues with this summary by replying to the comment, and contact us if you have feedback.