Given that animal NGOs, according to the data presented in this article, are struggling to engage the media and impact the population, I wonder whether how much weight we should give to the various suggestions they provide? Might it be better to instead ask journalists/influencers who have proven success in getting attention on animal topics how they view this, and what thoughts they have about how to be effective?
Given that animal NGOs, according to the data presented in this article, are struggling to engage the media and impact the population, I wonder whether how much weight we should give to the various suggestions they provide? Might it be better to instead ask journalists/influencers who have proven success in getting attention on animal topics how they view this, and what thoughts they have about how to be effective?