Never thought about how labels could affect animal welfare until now.
Apparently the Good Food Insitute is looking into this. A study from 2022 had the following highlights:
Differentiation: Overall, “cultivated meat” and “cell-cultured meat” are similarly effective at differentiating from conventional meat.
Accuracy & descriptiveness: “Cultivated meat” and “cell-cultivated meat” are the most accurate and descriptive terms.
Appeal: “Cultivated meat” is the most appealing term, followed by “cultured meat.”
Use: When asked which names they could imagine using personally, more than four times as many respondents selected “cultivated meat” compared to “cell-cultured meat.” 75% of companies use the term “cultivated meat.”
Never thought about how labels could affect animal welfare until now.
Apparently the Good Food Insitute is looking into this. A study from 2022 had the following highlights: