My standard reply when people ask me how Ayuda Efectiva is going is “happy but not satisfied”. I am happy because the trend is good. This is money raised for effective charities:
I am not satisfied because our figures are still tiny and I would like to see at least an extra zero to the right.
I expected this to be a very hard endeavor and I told my board from day one that we were starting a long-distance race. I would therefore say that things are going more or less as I could have wished for. (Note: I think figures are a great a progress indicator but a bad, random threshold for success)
My advice for founders of effective giving orgs is always that this is not about the donation platform but about how you acquire new donors. In my experience, the key is how you spread the ideas that lead to giving.
My standard reply when people ask me how Ayuda Efectiva is going is “happy but not satisfied”. I am happy because the trend is good. This is money raised for effective charities:
I am not satisfied because our figures are still tiny and I would like to see at least an extra zero to the right.
I expected this to be a very hard endeavor and I told my board from day one that we were starting a long-distance race. I would therefore say that things are going more or less as I could have wished for. (Note: I think figures are a great a progress indicator but a bad, random threshold for success)
My advice for founders of effective giving orgs is always that this is not about the donation platform but about how you acquire new donors. In my experience, the key is how you spread the ideas that lead to giving.