FWIW, I would value (for the community) a “how-to” post that describes e.g. branding process more than this type of post which points at various considerations. E.g. something(s) that taught what it means to create a hierarchy of the messages you want to get across, what positioning statements are, etc. and how to create a brand on the basis of those considerations.
FWIW, I would value (for the community) a “how-to” post that describes e.g. branding process more than this type of post which points at various considerations. E.g. something(s) that taught what it means to create a hierarchy of the messages you want to get across, what positioning statements are, etc. and how to create a brand on the basis of those considerations.