And yes that’s true, each stakeholder in the shrimp supply chain is usually driven by the demands of the next link (i.e. farmer—processor—importer—distributor—consumer). So when it comes down to it, often the distributor (retailer/restaurant etc.) can only make a change if they have reason to believe that the public is demanding change...
Though we are anticipating that we can make lots of progress before we reach public awareness as our limiting factor (the scale is just so huge!).
And we expect that in the meantime, progress towards public awareness of aquatic animal suffering will increase significantly thanks to the work of other NGOs (such as all the great NGOs in the Aquatic Animal Alliance ! [1])
No problem, these are great questions!
And yes that’s true, each stakeholder in the shrimp supply chain is usually driven by the demands of the next link (i.e. farmer—processor—importer—distributor—consumer). So when it comes down to it, often the distributor (retailer/restaurant etc.) can only make a change if they have reason to believe that the public is demanding change...
Though we are anticipating that we can make lots of progress before we reach public awareness as our limiting factor (the scale is just so huge!).
And we expect that in the meantime, progress towards public awareness of aquatic animal suffering will increase significantly thanks to the work of other NGOs (such as all the great NGOs in the Aquatic Animal Alliance ! [1])