I see the potential for this argument. I particularly like the emphasis on celebrating counterfactual wins, that some people may not immediately see as wins.
However I’d like to see more elaboration on how it actually results in different tactics and framing.
So I like the definition of “helping as much animals as posible” but when exactly does this lead to different tactics to ending factory farming?
Given that most people define factory farming as a system that uses practices that are known to cause suffering (stocking densities way too high, lack of natural light and ability to express natural behaviours, frankenchicken genetics), I think both your framings lead to more or less the same policies.
For example, I’d argue that many animal advocates consider cage free campaigns to be a goal on the way to eliminating factory farming, because confining animals is a key feature of factory farms. In fact, in the US factory farms are formally called “confined animal feeding operations” (emphasis mine)
It’s also not clear to me why “ending factory farming” is less defined than “preventing animal suffering”.
I don’t want to be pessimistic, but I am not currently convinced these campaigns were good uses of activist time and donor money, given how badly they were defeated.
I see the point that “we were vastly outspent” can go somewhere to explain why campaigns failed, but surely this was known before hand? If so, then it would have been an argument against doing them in the first place.
Can you elaborate a bit more on any tangible advantages you see beyond “raising awareness/starting conversations”?
Also, how do we actually know that this has been a significantly beneficial step re: “raising awareness/starting conversations” ?
My own experience is that all non vegans I mentioned this said something that can be summarised as “what a ridiculous thing to do, there was no way that would work, don’t these crazy activists have something better to do with their time?”. Which is very weak evidence that this may have spawned many negative conversations for animals.