I think it is good to keep in mind that even though the raw materials for plant-based meat substitutes are significantly cheaper than the animal products, still these meat substitutes are much more expensive per calorie even though we have significant economies of scale now.
I agree that cost competitiveness is not enough. But if meat substitutes actually tasted better or were more healthful, this could be a scenario with strong spontaneous adoption.
Great post!
I think it is good to keep in mind that even though the raw materials for plant-based meat substitutes are significantly cheaper than the animal products, still these meat substitutes are much more expensive per calorie even though we have significant economies of scale now.
I agree that cost competitiveness is not enough. But if meat substitutes actually tasted better or were more healthful, this could be a scenario with strong spontaneous adoption.