I can weakly recommend the books Donor-Centered Fundraising (by Penelope Burk) and Achieving Excellence in Fundraising (by Genevieve G. Shaker). This is a weak recommendation because I haven’t actually read the books myself; I recently saw them on the syllabus for a graduate-level class called Principles and Practices of Fundraising.
I can weakly recommend the books Donor-Centered Fundraising (by Penelope Burk) and Achieving Excellence in Fundraising (by Genevieve G. Shaker). This is a weak recommendation because I haven’t actually read the books myself; I recently saw them on the syllabus for a graduate-level class called Principles and Practices of Fundraising.