I like the second one! Though I’d make a minor change, just for punch:
“Besides,” his best friend said. “If you actually want to save a life for 5000 dollars, you can do it in a way where you can verify how they are doing it and what they need your money for.”
“What do you mean?” he asked, now more confused than ever.
Personally I like the method of embedding the link in the story, but since a many in my test audience considered it off-putting and too advertisement-like I thought it it better to trust their feedback, since I obviously personally already agree with the thought I’m trying to convey with my text. But like I said I’m not certain what the best solution is, probably there is no perfect one.
I like the second one! Though I’d make a minor change, just for punch:
This one is nice as well!
Personally I like the method of embedding the link in the story, but since a many in my test audience considered it off-putting and too advertisement-like I thought it it better to trust their feedback, since I obviously personally already agree with the thought I’m trying to convey with my text. But like I said I’m not certain what the best solution is, probably there is no perfect one.