Really good point here; I was a fan myself of the online Giving Game, but that would be hard to scale with the program without securing a donor willing to finance it at a pretty large level.
If the hook is worth it, how expensive would it be to scale and hard would that be to finance?
I suppose if the initial pamphlet run is worth it, you could then A-B test it with a Giving Games pamphlet.
Really good point here; I was a fan myself of the online Giving Game, but that would be hard to scale with the program without securing a donor willing to finance it at a pretty large level.
If the hook is worth it, how expensive would it be to scale and hard would that be to finance?
I suppose if the initial pamphlet run is worth it, you could then A-B test it with a Giving Games pamphlet.