Useful perspectives! If you were inclined to write a followup post with some of the data you’ve seen thus far at BOAS, I think it’d help with establishing credibility for CPI :-)
RE: “I am inclined to think that few, or even one, charitable profit destination would be appealing to consumers.” I can see how both of you reached your conclusions. Empirical data would be the best solution :-)
Yeah we can definitely do that. We have a research paper coming out on Monday with loads of references and data and the research is independent (but sponsored by BOAS). Will post it here once it comes out.
You can already look at our pitch for investors/philanthropists which has some data points from ads and talking to more than 100 user and 50 brands. We always encourage feedback so feel free to reply.
The Giving Store allows for a natural experiment contra BOAS. Of course, there will be a lot of potentially confounding factors, but still good information.
Useful perspectives! If you were inclined to write a followup post with some of the data you’ve seen thus far at BOAS, I think it’d help with establishing credibility for CPI :-)
RE: “I am inclined to think that few, or even one, charitable profit destination would be appealing to consumers.”
I can see how both of you reached your conclusions. Empirical data would be the best solution :-)
Yeah we can definitely do that. We have a research paper coming out on Monday with loads of references and data and the research is independent (but sponsored by BOAS). Will post it here once it comes out.
You can already look at our pitch for investors/philanthropists which has some data points from ads and talking to more than 100 user and 50 brands. We always encourage feedback so feel free to reply.
Please note that my latest comment includes the research paper with additional data. Looking forward to receiving more feedback.
The Giving Store allows for a natural experiment contra BOAS. Of course, there will be a lot of potentially confounding factors, but still good information.