I thought the same thing when I read it. I got similar vibes from some of the other merch (but “do good better” the strongest).
I think that “moral consideration for all” reads similarly. Especially since most people reading it will read it out of context.
Also “maximise impact” a little bit.
FWIW, I get a bit of a holier-than-thou vibe from the “do good better” shirt but don’t see a problem with the “moral consideration for all” stickers.
Maybe imperative sentences will always tend read as preachy. I’m not sure.
I thought the same thing when I read it. I got similar vibes from some of the other merch (but “do good better” the strongest).
I think that “moral consideration for all” reads similarly. Especially since most people reading it will read it out of context.
Also “maximise impact” a little bit.
FWIW, I get a bit of a holier-than-thou vibe from the “do good better” shirt but don’t see a problem with the “moral consideration for all” stickers.
Maybe imperative sentences will always tend read as preachy. I’m not sure.