One of the co-founders from Shrimp Welfare Project here :)
I agree—it was a real priority for us to not have a curled shrimp in our logo (which was tricky!) for this reason. And you’re right, most shrimps that are farmed are whiteish or brownish (though there are over 2,000 species of shrimps, and some are very colourful!). Finally, as an alternative to the “go vegan” message that could accompany it, you could also explore an “expanding the moral circle” message (though as it’s been noted previously with the “do good better” message, that this could come off as preachy without context).
I’d be happy to share the shrimp we used in our logo if you wanted to use that instead, though I don’t want this to seem like we’re pitching Shrimp Welfare Project specifically rather than shrimp welfare in general :)
Thanks for including this! I really liked the shrimp sticker, and partly I liked it because it simply came across as friendly. I honestly didn’t know that live shrimp have different ordinary posture and color compared to cooked shrimp, and that makes the sticker feel a lot less friendly to me!
I’d ideally like a sticker with what looks like a happy shrimp. A live shrimp in a circle with something like ‘expanding the moral circle’ feels like almost exactly the vibe I’d love to send out, for what it’s worth.
Separately, I get that making merch/art/anything like this is difficult, so I appreciate the work that has already gone into putting the store together.
One of the co-founders from Shrimp Welfare Project here :)
I agree—it was a real priority for us to not have a curled shrimp in our logo (which was tricky!) for this reason. And you’re right, most shrimps that are farmed are whiteish or brownish (though there are over 2,000 species of shrimps, and some are very colourful!). Finally, as an alternative to the “go vegan” message that could accompany it, you could also explore an “expanding the moral circle” message (though as it’s been noted previously with the “do good better” message, that this could come off as preachy without context).
I’d be happy to share the shrimp we used in our logo if you wanted to use that instead, though I don’t want this to seem like we’re pitching Shrimp Welfare Project specifically rather than shrimp welfare in general :)
Thanks for including this! I really liked the shrimp sticker, and partly I liked it because it simply came across as friendly. I honestly didn’t know that live shrimp have different ordinary posture and color compared to cooked shrimp, and that makes the sticker feel a lot less friendly to me!
I’d ideally like a sticker with what looks like a happy shrimp. A live shrimp in a circle with something like ‘expanding the moral circle’ feels like almost exactly the vibe I’d love to send out, for what it’s worth.
Separately, I get that making merch/art/anything like this is difficult, so I appreciate the work that has already gone into putting the store together.