With respect to numbers of episodes: - We’re considering potential new hosts publishing on new feeds. They might try a different format, or they might try the same format but a different target audience— Over the last ~year, most of our growth has been on youtube, rather than audio feeds. As far as we can tell, on youtube it’s very uncommon to find new episodes directly via a subscription, and relatedly there seems to much less of an effect of reduction in engagement if you have episodes more than once per week.
This is all pretty tentative. For example, we might find that the audiences we can reach on youtube turn out to be much worse than via other means. That might push us towards trying to increase the quality rather than quantity of episodes. But it would also help enable us to improve quality if we had more capacity—Rob has historically felt the need to rush to get episodes out, and could usefully spend decidedly more time researching / editing episodes.
With respect to numbers of episodes:
- We’re considering potential new hosts publishing on new feeds. They might try a different format, or they might try the same format but a different target audience—
Over the last ~year, most of our growth has been on youtube, rather than audio feeds. As far as we can tell, on youtube it’s very uncommon to find new episodes directly via a subscription, and relatedly there seems to much less of an effect of reduction in engagement if you have episodes more than once per week.
This is all pretty tentative. For example, we might find that the audiences we can reach on youtube turn out to be much worse than via other means. That might push us towards trying to increase the quality rather than quantity of episodes. But it would also help enable us to improve quality if we had more capacity—Rob has historically felt the need to rush to get episodes out, and could usefully spend decidedly more time researching / editing episodes.
Growth coming from YouTube recommendations makes sense. In that case I agree that more episodes is not a bad thing.