I have slightly mixed views on this depending on the method. I in general think that competing in very typical fundraising methods, EA areas will typically underperform. Something like door-to-door or online ads—I expect EA areas (picked based on effectiveness vs appeal to donors) would pretty constantly lose to other NGOs who do a good job. On the other hand, I do think EA can have a pretty strong competitive advantage working on things that are closer to common goods that a single charity might not do itself but makes sense if you care about multiple charities/​cause areas. E.g. when I go to a philanthropy conference it tends to go better than a classic charity as I am pretty comfortable talking about 50 possible charities with other donors instead of 1 which NGOs themselves might focus on. That just gives you more surface area to connect. Similar things like charity evaluators or setting up philanthropic funds I think EA might have an advantage on relative to classic NGOs.
I have slightly mixed views on this depending on the method. I in general think that competing in very typical fundraising methods, EA areas will typically underperform. Something like door-to-door or online ads—I expect EA areas (picked based on effectiveness vs appeal to donors) would pretty constantly lose to other NGOs who do a good job. On the other hand, I do think EA can have a pretty strong competitive advantage working on things that are closer to common goods that a single charity might not do itself but makes sense if you care about multiple charities/​cause areas. E.g. when I go to a philanthropy conference it tends to go better than a classic charity as I am pretty comfortable talking about 50 possible charities with other donors instead of 1 which NGOs themselves might focus on. That just gives you more surface area to connect. Similar things like charity evaluators or setting up philanthropic funds I think EA might have an advantage on relative to classic NGOs.