It’s fairly different, but I’ve been moderately impressed with political PR groups. It seems like there are some firm playbooks of how to respond to crises, and some political agencies are well practiced here.
I think, in comparison, there was very little activity by EA groups during the FTX issue. (I assume one challenge was just the legal hurdles of having the main potential groups be part of EV).
I get the impression that companies don’t seem to try to respond to crises that much (at least, quickly), but they definitely spend a lot of effort marketing themselves and building key relationships otherwise.
It’s fairly different, but I’ve been moderately impressed with political PR groups. It seems like there are some firm playbooks of how to respond to crises, and some political agencies are well practiced here.
I think, in comparison, there was very little activity by EA groups during the FTX issue. (I assume one challenge was just the legal hurdles of having the main potential groups be part of EV).
I get the impression that companies don’t seem to try to respond to crises that much (at least, quickly), but they definitely spend a lot of effort marketing themselves and building key relationships otherwise.