Fair question, and your comment elsewhere (about the narrow slice being the only slice that exists if the market is efficient) was enlightening.
However: my philosophy for startups is that I would nearly always take a different approach to solving these sorts of problems in the world. I would prefer to start Beyond Meat, and try to solve the nonhuman animals problem in an oblique way, instead of attacking it directly by starting a nonprofit. And I think a lot of entrepreneurs think like this as well: look at Elon Musk’s startup strategy—he tends to go for something which has a business/profitability angle from the first version, but with a big long-term mission (Tesla Roadster, early non-reusable SpaceX rockets). And as Ben writes elsewhere, I think the startup market is highly and obviously inefficient, so efficient market considerations are not very relevant.
Fair question, and your comment elsewhere (about the narrow slice being the only slice that exists if the market is efficient) was enlightening.
However: my philosophy for startups is that I would nearly always take a different approach to solving these sorts of problems in the world. I would prefer to start Beyond Meat, and try to solve the nonhuman animals problem in an oblique way, instead of attacking it directly by starting a nonprofit. And I think a lot of entrepreneurs think like this as well: look at Elon Musk’s startup strategy—he tends to go for something which has a business/profitability angle from the first version, but with a big long-term mission (Tesla Roadster, early non-reusable SpaceX rockets). And as Ben writes elsewhere, I think the startup market is highly and obviously inefficient, so efficient market considerations are not very relevant.
Thanks! Beyond Meat and SpaceX are great examples.