I run frequently, and it would be nice to eventually see more GiveWell-recommended charities represented at marathon events in the UK. For example, I didn’t get a place through the ballot for the London Marathon, but I could still obtain a charity place. However, I don’t find any of the available charities particularly appealing to fundraise for, and I wish orgs like the Against Malaria Foundation were offered instead.
The value to the charity consists of both the funds counterfactually raised through the race and the value of the fundraising leads generated through the runner’s activity. I’m curious about what BOTEC someone who knows more about the marathon-fundraising model than I might come up with. My off-the-cuff guess is that, to make the effort cost-effective enough, the charity would need a critical mass of runners who were (a) sufficiently invested in the charity to appear credible to their networks (vs. using it more as a way to gain entry) and (b) could tap wealthy-enough fundraising networks to generate significant post-race expected value.
I run frequently, and it would be nice to eventually see more GiveWell-recommended charities represented at marathon events in the UK. For example, I didn’t get a place through the ballot for the London Marathon, but I could still obtain a charity place. However, I don’t find any of the available charities particularly appealing to fundraise for, and I wish orgs like the Against Malaria Foundation were offered instead.
The value to the charity consists of both the funds counterfactually raised through the race and the value of the fundraising leads generated through the runner’s activity. I’m curious about what BOTEC someone who knows more about the marathon-fundraising model than I might come up with. My off-the-cuff guess is that, to make the effort cost-effective enough, the charity would need a critical mass of runners who were (a) sufficiently invested in the charity to appear credible to their networks (vs. using it more as a way to gain entry) and (b) could tap wealthy-enough fundraising networks to generate significant post-race expected value.