Good point. However, my claim is not that “EA should be cool” and we should work to make it mainstream… I pretty much agree with you on that. My point is that EA should put more effort into building its own narrative to the general public (and it doesn’t mean trying to make it look cool), otherwise it will be built by someone else, and the outcome will very likely not be beneficial for EA itself.
Good point. However, my claim is not that “EA should be cool” and we should work to make it mainstream… I pretty much agree with you on that. My point is that EA should put more effort into building its own narrative to the general public (and it doesn’t mean trying to make it look cool), otherwise it will be built by someone else, and the outcome will very likely not be beneficial for EA itself.