Hey! A little feedback on your feedback form (hehe):
I think it should include a space for open-ended comment (Anything else you want to mention?) and/or qualitative comments, as well as just ratings, for the things you’re asking about.
Putting my qualitative comments here instead:
I think the name is not very good — it sounds to me like a translation from another language, e.g. Japanese, and not like a phrase I would say as a native English speaker (I almost never say ‘harmony’). It’s also kind of long, and doesn’t relate to what the product does.
The current Google sheet has a few typos in it
I think your current copy is too long and complex. It sounds technical and dry rather than clear and inviting. e.g. ‘Individual dietary choices’ - just say ‘The way people eat’ or e.g. ‘but massive change will come from efforts—including those by animal welfare charities—to improve animal welfare through policy and technology.’ this sounds like I expect it to come from a white paper by an animal charity rather than a web app for consumers/aimed at people who might donate to that charity. Of course that does depend on who your target audience is here :)
It looks like your sheet makes the assumption that eggs and milk use no animals for production, which (even if the underlying calculations work out ok—I didn’t check) could be confusing
Thanks a lot for the feedback. Updated the form so people can give qualitative feedback there. Will make the google sheet clearer, and see if I can make the title and copy more compelling. Appreciate it!
Hey! A little feedback on your feedback form (hehe):
I think it should include a space for open-ended comment (Anything else you want to mention?) and/or qualitative comments, as well as just ratings, for the things you’re asking about.
Putting my qualitative comments here instead:
I think the name is not very good — it sounds to me like a translation from another language, e.g. Japanese, and not like a phrase I would say as a native English speaker (I almost never say ‘harmony’). It’s also kind of long, and doesn’t relate to what the product does.
The current Google sheet has a few typos in it
I think your current copy is too long and complex. It sounds technical and dry rather than clear and inviting. e.g. ‘Individual dietary choices’ - just say ‘The way people eat’ or e.g. ‘but massive change will come from efforts—including those by animal welfare charities—to improve animal welfare through policy and technology.’ this sounds like I expect it to come from a white paper by an animal charity rather than a web app for consumers/aimed at people who might donate to that charity. Of course that does depend on who your target audience is here :)
It looks like your sheet makes the assumption that eggs and milk use no animals for production, which (even if the underlying calculations work out ok—I didn’t check) could be confusing
Hi Bella,
Thanks a lot for the feedback. Updated the form so people can give qualitative feedback there. Will make the google sheet clearer, and see if I can make the title and copy more compelling. Appreciate it!