If we’re still early on in the name change process then the cost to change to a better name is basically nothing.
I think the point where the “cost to change to a better name is basically nothing” has long past, at the point where they have published a brand new set of digital assets, done journalist interviews, etc. :)
(I am expecting the new name is going to stick around!)
I think the point where the “cost to change to a better name is basically nothing” has long past, at the point where they have published a brand new set of digital assets, done journalist interviews, etc. :)
(I am expecting the new name is going to stick around!)