EA London Strategy Quarterly

EA Lon­don Strat­egy Quarterly

Tak­ing the model from the quar­terly re­ports that Peter makes I thought I would add the Lon­don EA strat­egy quar­ter­lies into the mix in case any­one has some good ideas to add, con­struc­tive crit­i­cism (also open to un­con­struc­tive crit­i­cism if it makes you feel bet­ter) or wants a frame­work for do­ing their own.

In the first strat­egy meet­ing we cre­ated teams to fo­cus on each pro­ject as­sign­ing one per­son as team leader and then they would or­ganise pro­ject meet­ings, tasks for in­di­vi­d­u­als and goals for that spe­cific pro­ject. I aim to in­ven­tory the pro­jects and goals, ex­plain how they’ve been ac­com­plished or fallen short through­out Q1, and then set out pro­jects/​goals for Q2. There was also dis­cus­sion about the EA Lon­don vi­sion, mis­sion and val­ues but that would prob­a­bly suit a sep­a­rate post if any­one was in­ter­ested.

This re­view cov­ers the time pe­riod of 25 April 2015 through 18 July 2015. I have not added any ad­di­tional in­for­ma­tion about things that have hap­pened since the last meet­ing. The next strat­egy meet­ing should be hap­pen­ing at the end of Oc­to­ber.

Univer­sity Outreach

Q1 Goal

Or­ganise set­ting up of EA so­cieties at sev­eral Lon­don uni­ver­si­ties.

Progress

We have some­one re­search­ing how to set up an offi­cial so­ciety and con­tact­ing peo­ple will­ing to set one up, as well as how to ad­ver­tise events through uni­ver­sity chan­nels. We mes­saged peo­ple on the EA Lon­don Face­book group who are cur­rently study­ing in Lon­don and 11 out of the 13 con­tacted said they were will­ing to help in some ca­pac­ity, rang­ing from tel­ling friends about it to ac­tively set­ting up a so­ciety. We have peo­ple will­ing to set up chap­ters at UCL, LSE, Kings, Im­pe­rial, Re­gents and LSHTM.

What Went Right

There are four uni­ver­si­ties with very ac­tive EA Lon­don mem­bers that are set­ting so­cieties up, ap­ply­ing for offi­cial sta­tus and ar­rang­ing talks for stu­dents.

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What Went Wrong

We missed out on most ap­pli­ca­tions for fresh­ers fair which is prob­a­bly one of the best way to raise aware­ness amongst peo­ple join­ing uni­ver­sity. There are quite a few uni­ver­si­ties that haven’t been con­tacted yet and we haven’t found the key one or two pas­sion­ate peo­ple to start the pro­cess at most places.

Q2 Goals

To con­tinue find­ing stu­dents at uni­ver­si­ties in Lon­don who want to set up so­cieties and to in­tro­duce these leads to peo­ple who have already started this pro­cess to pass on ad­vice.

To cre­ate offi­cial so­cieties that can be given free mar­ket­ing and a free stall at fresh­ers fair by the uni­ver­si­ties for next year. To nor­mal­ise the idea of hav­ing an EA so­ciety at a Lon­don Univer­sity.

Work­place Marketing

Q1 Goals

The team should meet to set goals (out­side of the main strat­egy meet­ing) with ideas of goals be­ing out­reach to col­leagues and work­place giv­ing schemes.

Progress

This team didn’t meet be­fore the sec­ond strat­egy meet­ing so no progress was made.

What Went Wrong

The lead per­son ended up not hav­ing the time to lead this pro­ject. We should make sure go­ing for­ward that pro­ject leads have the time to or­ganise and maybe have a monthly check up with each of the lead­ers to see how things are pro­gress­ing so that we can switch ear­lier. We should also log which pro­jects do make progress and which don’t so that we can see what the differ­ences are and what ways we can im­prove.

Q2 Goals

We had the idea of giv­ing more talks in Lon­don in places like cod­ing boot­camps. We de­cided to merge this pro­ject with work­place mar­ket­ing with some­one who had more time to or­ganise. The new goal is for this group to meet and ar­range talks at work­places or other venues in Lon­don and find peo­ple who would like to give talks about effec­tive al­tru­ism.

Events

Q1 Goals

To have more peo­ple help or­ganise the monthly so­cial meet­ings, to hold the Peter Singer talk on 8th and 11th of June, to po­ten­tially have a cas­ino night.

Progress

The Peter Singer talks filled ca­pac­ity and led to more in­ter­est on Meetup and Face­book, there is a pub so­cial ar­ranged monthly and there have been sum­mer pic­nics as well. I didn’t hear any­thing about the cas­ino events dis­cussed in this meet­ing.

What Went Right

There are more events and more peo­ple at­tend­ing each month as well as slightly more varied events. Look­ing at Meetup, be­tween the 25th of April and 18th of July we went from 271 mem­bers to 423 and from 102 ac­tive mem­bers to 116. On Face­book we went from 239 mem­bers to 351.

What Went Wrong

Event or­ganis­ing has tended to end up with the same per­son each time and it would be bet­ter if this could be spread out be­tween more peo­ple. Events were mainly pub based and hap­pen af­ter work in Cen­tral Lon­don and could drive away peo­ple who don’t want to go to a dingy pub on a weeknight in Holborn.

Q2 Goal

Have more peo­ple or­ganis­ing events, have events for differ­ent ca­reers and at differ­ent venues. Have peo­ple give talks at Lon­don based TEDx events. Have a venue for Lon­don based peo­ple in­volved with .im­pact workathons.

Fundrais­ing Group

Q1 Goal

To dis­cuss po­ten­tial fundrais­ing for EA London

Progress

Have been talk­ing to EA Ven­tures, they want a more spe­cific plan be­fore fund­ing.

Q2 Goal

Two approaches

  • Run­ning a mar­ket­ing cam­paign to get more in­ter­est, then in­creas­ing ca­pac­ity to han­dle ad­di­tional peo­ple be­ing in­ter­ested. EA Ven­tures not in­ter­ested in this yet.

  • Over­all co­or­di­na­tor for Lon­don. EA Ven­tures is po­ten­tially in­ter­ested in fund­ing this.

Ca­reer Spe­cific Sub­groups of EA London

Q1 Goals

Or­ganise a meet­ing to dis­cuss cre­at­ing Face­book groups for differ­ent ca­reer and ar­rang­ing meet­ings/​net­work­ing. Sec­tors could in­clude fi­nance/​bank­ing, char­ity and tech (from the ca­reers of peo­ple who showed in­ter­est in this pro­ject)

Progress

A fi­nance group has been set up on Face­book and a meet­ing has been held for EA pro­gram­mers.

Q2 Goals

This is similar to the work­place mar­ket­ing pro­ject and so will prob­a­bly be merged with that, with more ca­reer spe­cific groups and events be­ing set up.

Con­tact­ing new peo­ple who are interested

Q1 Goals

We need to re­spond to peo­ple that show in­ter­est in effec­tive al­tru­ism in Lon­don.

Progress

We have a spread­sheet to show when some­one has con­tacted EA Lon­don Meetup and who is re­spon­si­ble for re­ply­ing and ar­rang­ing a meet­ing.

What Went Right

There were four peo­ple who con­tacted EA Lon­don and there were re­sponses on the same day, three of which then went on to a meet­ing and peo­ple get­ting more in­volved in EA and vol­un­teer­ing their time to work on pro­jects.

What Went Wrong

We didn’t re­spond to peo­ple sign­ing up on the Giv­ing What We Can Lon­don mailing list and we don’t have any proac­tive out­reach for peo­ple men­tion­ing Effec­tive Altru­ism on so­cial me­dia.

Q2 Goals

In­clude the GWWC mailing list which has more peo­ple sign­ing up than mes­sages on Meetup. Have one per­son re­spon­si­ble for re­ply­ing, and if they can’t meet they should find some­one who is available. Look into ways of find­ing peo­ple ex­press­ing in­ter­est on so­cial me­dia. Look into mak­ing a web­site for EA Lon­don.

New Project

Mea­sur­ing EA Lon­don’s impact

Q2 Goals

Find out how to mon­i­tor and eval­u­ate the im­pact EA Lon­don is hav­ing, see­ing if peo­ple are de­cid­ing to give more and give more effec­tively, chang­ing ca­reers and let­ting other peo­ple know about EA Lon­don as well as how much they do or don’t en­joy the at­mo­sphere and peo­ple.

Let us know if there are any ideas you think we should try and any­thing we could do bet­ter to reach more peo­ple.