Although that would be great, from all of the research I read about donations, it doesn’t seem that effectiveness is a big factor for consumers. I do think a certification for effectiveness could help, but based on the data I’m pessimistic how much it would add compared to marketing your charity effectively.
Although that would be great, from all of the research I read about donations, it doesn’t seem that effectiveness is a big factor for consumers. I do think a certification for effectiveness could help, but based on the data I’m pessimistic how much it would add compared to marketing your charity effectively.