Hey Johannes, thanks for this. I think that transitioning the world from consuming animal products is imperative, so I’m in favor of trying such a project. And I think it would be well-worth funding and setting up to collect useful data.
Some other considerations:
How will people be enticed to such a program / courses? As the other comment says, most people who would join would already lean plant-based. But what about a cook together and eat together situation and make it like a social meetup?
For families, they might be helped by more meal plans and batch cooking. Vegan family kitchen provided this for example. On a similar note, if I’m cooking for just myself, I tend to value expediency, cost, and nutrition at the expense of taste. I suspect that many potential participants would be similar.
Ideally, the program would probe participants after a year or so and see how much of their diet/cooking is vegan. We’d want to understand when and why recidivism occurs.
Feel free to reach out to Animal Charity Evaluators about funding. They know the animal charity space the best and can advise on who to ask. I’d be happy to introduce you, if helpful.
Hey Karthik and thank you very much for your response.
- The exact content of the curriculum should in my opinion be shaped by the most current and relevant information we have at hand about nutrition, behavioural science, psychologists, environmental science etc. I agree with you that facilitating the cooking process will have a relevant role, as the time consumption together with price point seems to act as the biggest friction points for people to eat more plants.
- It’s a relevant point but I’m not specialised in how to make sure the education doesn’t end up with participants who are already interested in plant based eating, but I’m sure there are ways.
- Absolutely, it’s important to keep up to date with how the participants apply the coaching.
- I contact you privately about Animal Charity Evaluators. It was already eye opening to read about some of their previous grantees.
Hey Johannes, thanks for this. I think that transitioning the world from consuming animal products is imperative, so I’m in favor of trying such a project. And I think it would be well-worth funding and setting up to collect useful data.
Some other considerations:
How will people be enticed to such a program / courses? As the other comment says, most people who would join would already lean plant-based. But what about a cook together and eat together situation and make it like a social meetup?
For families, they might be helped by more meal plans and batch cooking. Vegan family kitchen provided this for example. On a similar note, if I’m cooking for just myself, I tend to value expediency, cost, and nutrition at the expense of taste. I suspect that many potential participants would be similar.
Ideally, the program would probe participants after a year or so and see how much of their diet/cooking is vegan. We’d want to understand when and why recidivism occurs.
Feel free to reach out to Animal Charity Evaluators about funding. They know the animal charity space the best and can advise on who to ask. I’d be happy to introduce you, if helpful.
Hey Karthik and thank you very much for your response.
- The exact content of the curriculum should in my opinion be shaped by the most current and relevant information we have at hand about nutrition, behavioural science, psychologists, environmental science etc. I agree with you that facilitating the cooking process will have a relevant role, as the time consumption together with price point seems to act as the biggest friction points for people to eat more plants.
- It’s a relevant point but I’m not specialised in how to make sure the education doesn’t end up with participants who are already interested in plant based eating, but I’m sure there are ways.
- Absolutely, it’s important to keep up to date with how the participants apply the coaching.
- I contact you privately about Animal Charity Evaluators. It was already eye opening to read about some of their previous grantees.