What names did you consider for the pledge? One con of the current name is that it could elicit some reactions like:
âso you think youâre better than others?â
âhow arrogant/ânaive to think you can know better than others what one should doâ
âwhy a comparative instead of a collaborative frame?â
âsaying someone has a better career than someone else is kind of like saying theyâre a better person, thatâs unfairâ
It might be largely down to whether someone interprets better as âbetter than I might otherwise doâ or âbetter than othersâ careersâ. Likely depends on culture too, for example I think here in Finland the above reactions could be more likely since people tend to value humbleness quite a bit.
Anyway Iâm not too worried since the name has positives too, and you can always adapt the name based on how outreach goes if you do end up experimenting with it. đ
This is such a great question. We considered a very limited pool of ideas, for a very limited amount of time. I think the closest competitor was Career for Good.
The thinking being, that we can always get something up, test if thereâs actually interest in this, before actually spending significant resources into the branding side of things.
One con of the current name is that it could elicit some reactions
I agree that seems to being played out here! This could pose a good reason to change the name
It might be largely down to whether someone interprets better as âbetter than I might otherwise doâ or âbetter than othersâ careersâ
In case there was any doubt, we didnât intend to say âBetter than othersâ. The fact that Bettercareers.com was taken was seen by myself as a positive update
Props for the initiative!
What names did you consider for the pledge? One con of the current name is that it could elicit some reactions like:
âso you think youâre better than others?â
âhow arrogant/ânaive to think you can know better than others what one should doâ
âwhy a comparative instead of a collaborative frame?â
âsaying someone has a better career than someone else is kind of like saying theyâre a better person, thatâs unfairâ
It might be largely down to whether someone interprets better as âbetter than I might otherwise doâ or âbetter than othersâ careersâ. Likely depends on culture too, for example I think here in Finland the above reactions could be more likely since people tend to value humbleness quite a bit.
Anyway Iâm not too worried since the name has positives too, and you can always adapt the name based on how outreach goes if you do end up experimenting with it. đ
This is such a great question. We considered a very limited pool of ideas, for a very limited amount of time. I think the closest competitor was Career for Good.
The thinking being, that we can always get something up, test if thereâs actually interest in this, before actually spending significant resources into the branding side of things.
I agree that seems to being played out here! This could pose a good reason to change the name
In case there was any doubt, we didnât intend to say âBetter than othersâ. The fact that Bettercareers.com was taken was seen by myself as a positive update