One hundred dollars for a single tweet is a huge reward when you compare it to the amount of effort that goes into it, and would have no trouble motivating plenty of people.
Ten thousand dollars for a tweet is outrageously high, and could end up as another PR disaster.
One hundred dollars for a single tweet is a huge reward when you compare it to the amount of effort that goes into it
This seems misleading and false?
It is not $100 in expectation, you have to divide by the number of entrants.
The ask is for a meme comparable to P(doom) or 1984, not for a random tweet. Tweets can express memes but the two are very different and the latter is much more valuable.
Ideally we should expect the winning entry to take many hours of work.
If someone spent an entire year and managed to produce a cultural reference of similar significance to 1984 I would consider this a very well spent year.
I agree with this comment in general, and think $100 would be a relatively small amount. For both EV and PR reasons though, I would think $1000ish would be reasonable.
If we were looking for PR firms to compete for a logo or a brand or similar then 10k might make sense, or even more. But the competition is labeled as a “Meme” prize which signals to me at least rougher, lower effort work with less longevity and sticking power than a fun and thought-provoking meme.
I really doubt a competition with any prize pool has more than a 5% chance of producing a meme with close to the strength of p(doom) or 1984, but am happy to be pointed to examples which might show otherwise.
yep potential change of PR disaster was my first thought here. 500 dollars or even 1000 would be safe on the PR front i think, and i doubt there is much to be gained in the quality meme to front between offering 1k or 10k
$10,000 seems reasonable.
A base rate of ~(1/number of top entries) for the chance of winning $100 isn’t going to motivate high effort tweets.
One hundred dollars for a single tweet is a huge reward when you compare it to the amount of effort that goes into it, and would have no trouble motivating plenty of people.
Ten thousand dollars for a tweet is outrageously high, and could end up as another PR disaster.
This seems misleading and false?
It is not $100 in expectation, you have to divide by the number of entrants.
The ask is for a meme comparable to P(doom) or 1984, not for a random tweet. Tweets can express memes but the two are very different and the latter is much more valuable.
Ideally we should expect the winning entry to take many hours of work.
If someone spent an entire year and managed to produce a cultural reference of similar significance to 1984 I would consider this a very well spent year.
PR firms are typically paid much more than this.
I agree with this comment in general, and think $100 would be a relatively small amount. For both EV and PR reasons though, I would think $1000ish would be reasonable.
If we were looking for PR firms to compete for a logo or a brand or similar then 10k might make sense, or even more. But the competition is labeled as a “Meme” prize which signals to me at least rougher, lower effort work with less longevity and sticking power than a fun and thought-provoking meme.
I really doubt a competition with any prize pool has more than a 5% chance of producing a meme with close to the strength of p(doom) or 1984, but am happy to be pointed to examples which might show otherwise.
yep potential change of PR disaster was my first thought here. 500 dollars or even 1000 would be safe on the PR front i think, and i doubt there is much to be gained in the quality meme to front between offering 1k or 10k
The format can also be a video or an image or another meme format.
The high $10000 value can bring in non-EA marketing or meme professionals, and I’m not sure how to feel about that if they’re extrinsic motivated.